{"product_id":"elf-power-grip-matte-primer","title":"e.l.f. Power Grip Matte Primer Gel \u0026 Hydrating Face Primer Cruelty Free","description":"\u003cp\u003e\u003cstrong\u003ee.l.f. Power Grip Matte Primer\u003c\/strong\u003e is a high performance gel based face primer that provides the ultimate grip to lock your makeup in place while delivering a smooth matte finish. This water based formula is enriched with a lemon myrtle blend that helps to reduce the appearance of excess oil and shine. It provides a balanced complexion by smoothing over skin texture \u0026amp; ensuring your foundation and concealer stay put for a long lasting and flawless matte look.\u003c\/p\u003e\n\u003cp\u003eThis vegan and cruelty free primer acts as a hydrating base that prepares your face for seamless makeup application without clogging pores. The unique sticky texture creates a perfect canvas that grips cosmetics firmly \u0026amp; making it an ideal choice for oily and combination skin types. By maintaining moisture while controlling surface oil \u0026amp; it helps to keep your skin looking fresh and shine free throughout the day for a professional result.\u003c\/p\u003e\n\u003c!-- Rudra Retails-internal-links --\u003e\n\u003cp\u003eExplore our full range of \u003ca href=\"\/collections\/e-l-f\"\u003ee.l.f. products\u003c\/a\u003e — from \u003ca href=\"\/collections\/moisturizer\"\u003emoisturizers\u003c\/a\u003e to \u003ca href=\"\/collections\/cleansers\"\u003ecleansers\u003c\/a\u003e, all directly sourced from the USA with authenticity guarantee. Shop more \u003ca href=\"\/collections\/skin-care\"\u003eskin care\u003c\/a\u003e at Rudra Retails.\u003c\/p\u003e","brand":"e.l.f.","offers":[{"title":"Default Title","offer_id":51998250074429,"sku":"Rudra-B0DHRRN24Y","price":1429.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/7602\/2333\/files\/padded_1773217104.jpg?v=1784377467","url":"https:\/\/rudraretails.com\/products\/elf-power-grip-matte-primer","provider":"Rudra Retails","version":"1.0","type":"link"}